Geneva International Motor Show: Bugatti is the big celebrity!

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OK. I’m not a car person. But I am fascinated by the Geneva International Motor Show. It’s not just the cars. It’s such a sumptuous feast of gorgeous luxy design. It’s also quite an event for people-watching.

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Take a look at Bugatti’s Chiron! It has no equal. Sixteen cylinders with 8 litre capacity; top speed is 425kph; 1,500hp; and it’s priced at a cool $2.6 million! I’m not sure if it’s a car, a “work of art” or a celebrity. Whatever, the admirers crowd around, iPhones at the ready.

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Is it all status-life-style dreaming? Or can a car grab our attention like a celebrity? You’d think so. And it must be a guy thing. Not a single woman taking a photo! It seems that the Y chromosome is alive and well at this year’s show and is fascinated by new and expensive ways to cruise the chicks!

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On a more sobre and less testosterone charged front, I am one of many captivated by Nissan’s IDS Concept. This is the first driverless car I’ve seen. No steering wheel; just a touchscreen. I adore the lines, colours and the sleek wooden interior trim. It makes me feel future-happy.

Thousands upon thousands of people come to Geneva for this event. Whether or not cars are your thing, it’s worth a visit. It’s testament to the enduring fascination that man (!) has for automobiles and how some even have celebrity status.

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